MARKET RESEARCH

Sports Marketing Surveys has its own in-house full service market research department.  Specialist knowledge of the market place is used to design, manage and analyse projects specific to the clients needs and provide actionable findings, insights, summaries and recommendations.

We use the most relevant methodology to meet our clients’ research objectives and budgets. All our work is carried out on a local, national or multi-country basis using the highest standards of market research practice.

• Quantitative Research including:

        - Telephone
        - Face to face
        - Internet and email

Sports Marketing Surveys has its own unique on-line sports panel comprising over 50,000 sports fans globally – Sporting Insights.  Clients can access this panel for targeted research or use the technique to add profiling surveys to their own websites for FREE.

        - Omnibus Research
        - Tracking Research

Sports Marketing Surveys has a number of syndicated sponsorship brand tracking studies including – SponsaTrak, FootballTrak and RugbyTrak.

• Qualitative Research including:

        - Discussion Groups
        - Paired Depths
        - And other in-depth techniques.

Sports Marketing Surveys market research department works in all areas of the sports and sponsorship industry:

Click here to contact our research department.

1. Sponsorship
2. Events
3. Sports Goods
4. Sports, Leisure & Tourism